What Do We Do?

We do high-quality, results-driven website marketing that makes you more money.

What Problem Do We Solve?

Most business owners don't have the time or the knowledge to run their websites and their online marketing in a way that justifies the investment and is profitable. We do.

How Are We Different?

We're not only technically competent, but have also run substantial businesses. We understand business and marketing and ROI. We aren't just technical geeks.

Why Should You Care?

We don't require a contract and we guarantee our work. We're a no-risk marketing partner for businesses looking for better bottom-line website performance.

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General Marketing

How to Have a Website People Trust

December 11, 2012

Your Website has several tasks, but certainly one of the most important ones is to convey a sense of solidity and trustworthiness. Yes, you have to have a compelling headline to pull people into the site, and the site has to reassure people that they’re in the right place by showing them something relevant to [...]

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Split Testing Leads To 300% Better Conversion Rate

September 9, 2012

Split Testing, also called A/B testing, is an extraordinarily powerful way to find out what works and what doesn’t, or what works better in website marketing.  Surprisingly, it’s very much under-utilized by marketers. I’ve written about this before at Split Testing/Sex (how can you possibly resist clicking on that?!) but it’s an important topic, so [...]

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Five Quick Things That Can Improve Your Website Marketing

August 28, 2012

In this business, we look at a lot of web pages—and we see many mistakes.  Mistakes that cost the owners of those web pages good money. This post will look at just a few things that you can improve to increase the time people stay on your page, the degree of engagement and interest you’ll [...]

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How To Boost Conversions By Reducing Anxiety

July 7, 2012

[/Rant on] Don’t you hate it when people write headlines like “Boost conversions 3.67 times by . . .?” Somebody once figured out that exact numbers are more believable than round numbers, so every marketer in the world uses exact numbers now. “Buy my software and increase your profits $24,105.67 monthly!” What nonsense! [/Rant off] [...]

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More Traffic with Paid Search Advertising: A No-Nonsense Overview

June 19, 2012

The Truth About Pay-Per-Click There are a lot of half-truths and “no-truths” about Paid Search, or “PPC”, or “Pay-Per-Click” or “AdWords” advertising floating around in the Online Marketing space. There are also a bunch of guides written by high-priced Ad Agency types and Academics, written for other Ad Agency types, filled with jargon and very [...]

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